Creating a great brand is not as simple as just coming up with a name. It is more complex and to be successful the brand needs to have clear brand strategies to formalise the brands vision, mission, positioning, attributes, values, promise and strapline. Through brainstorming and research
N1HKdesign develops identity programmes that ultimately lead to a strong name and logo followed by the creation of detailed identity graphic manuals for a consistent implementation of the new identity.
Many products today seem to be evolving into a similar look. To stand out from the crowd a unique product design is required. Whether this is a brand new look to house an existing product or simple cosmetic modifications to an existing off-the-shelf factory product N1HKdesign can help in this process. Using CAD and 3D rendering software new designs can be created efficiently without the need for investments in many prototypes and mock ups.
Packaging is still a key element of your product's commercial success. Firstly it must deliver your product undamaged to warehouses and retail stores, but once in-store it must attract your customer to look, touch and ultimately buy the product. N1HKdesign creates packaging for a wide variety of products and industries. We work out die cuts that minimise space, material wastage and design graphic layouts to display product images and information in an attractive and easy to understand manner.
CR has now become an important element in all companies make up. Being able to demonstrate to customers that careful environmental consideration has gone into the development of the packaging could attract customers and build brand loyalty. N1HKdesign can provide analysis of your current packaging construction/materials and develop new environmentally responsible packaging together with recommendations for sustainable materials. Packaging mock-ups can also be produced to demonstrate effectiveness prior to implementation.
Nothing is more frustrating than buying a great product then finding out when you take it home to set it up the instruction manual is unclear and confusing. N1HKdesign creates customer friendly instruction manuals that ensure user safety is covered and legal requirements met. A good manual should be as short as possible with clear step by step instructions supported by diagrams where necessary. We can design a brand new manual from scratch or upgrade an existing one such as a factory manual. Our desktop publishing team can then create multiple language versions in up to 80+ different languages.
Traditional marketing collateral can still play a vital role in your marketing mix. N1HKdesign creates printed brochures, leaflets and catalogues that are able to provide a lot of information in a more user friendly way rather then having to scroll through multiple web pages online. Exhibitions and trade shows are also extremely important in showcasing your products to the right potential customers and these require graphics for the displays and posters on your stand as well as corporate gifts and premium items.
The single most important tool today for getting maximum exposure to the global market place is your website. N1HKdesign uses industry standard website builder applications such as word press, wix and square space to assist in the design and build of your website providing a vital marketing tool that enables you to reach out to prospective customers. A good website is able to display valuable information and build a strong online presence for your brand and business.
Due to the complete digitalisation of data communication media these days, N1HKdesign has gained experience creating interactive PDFs for our clients. The forms we design have interactive fields that allow our clients to send digital forms to their customers and get them to fill in on their computers and then send back. This removes the need to print out, fill the form in by hand, scan and then email back, and it also saves paper wastage. Further developments with interactive PDFs has led to us to create reports where data from a system can auto fill selected interactive fields. This allows your reports to have a high design look and feel (as opposed to an excel doc layout).
View our design case study to get a simple overview of how the design services we provide can work alone or together to provide the design capabilities that your company needs.
We have however received permission from clients to showcase our portfolio privately on a request basis as long as the work is now in the public domain. We hope you understand and if you are interested in viewing some of our design work please feel free to contact us.
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